THE DREADED DIET CYCLE- On most diets, you lose fat and muscle.  When you lose muscle, you lose your ability to burn fat, and your metabolism drops.

MUSCLE = METABOLISM - When you go off of your diet, you can't burn calories like you did before. So you gain weight back, you repeat with the next diet and hence the yo-yo effect.

50 YEARS OF NUTRITIONAL SCIENCE - Losing weight can be as simple as it is difficult.  We're with you on that.  That's why we put our 50-year nutrition knowledge into making an easier, healthy inch loss plan.

CLINICALLY TESTED LEUCINE FORMULA† - In a recent preliminary clinical trial, our scientists tested a proprietary formula enhanced with leucine.  (Leucine is a muscle-building amino acid found in protein-rich foods.) This leucine enhanced nutrition program was shown to help retain 100% of healthy lean muscle mass.  People in the program lost fat, weight, and inches while retaining their healthy lean muscle. †

LEUCINE ENHANCED WEIGHT LOSS- Specially formulated to help you break the diet cycle, so you:

* KEEP MUSCLE YOU HAVE * BURN FAT YOU DON'T NEED * LOSE INCHES YOU DON'T WANT * ACHIEVE HEALTHY GOALS! 

With this program, you have nothing to lose but inches. And everything to gain in a whole new life! 

STARTER KIT - EVERYTHING YOU NEED TO START LOSING INCHES - This Plan is the healthy weight loss way to find your size by thinking inches as well as pounds.  The Leucine helps you break the diet cycle. Leucine helps your body preserve muscle mass while you lose weight from fat.  Healthy delicious shakes filled with protein, a tea that's liquid oomph, a hardworking supplement with ingredients to give you a boost, * and crunchy snack bars are all part of the plan.  You'll also enjoy flexible meal plans.  Everything you need to start losing inches is in this kit. 

Need resources for healthy weight loss go to the resources page and check out the books, cookbooks, articles and meal plans.

†Findings based on lean mass estimates in a 12-week preliminary study on weight loss.

*These statements have not been evaluated by the Food and Drug Administration.  These products are not intended to diagnose, treat, cure, or prevent any disease.